The PNCIMA (Pacific North Coast Integrated Management Area) Initiative's purpose is to ensure a healthy, safe and prosperous ocean area along the coast of Northern BC. PNCIMA attempts to engage all interested parties in collaborative development, including government, First Nations and other coastal communities of the area. In 2010, Rocketday completed a new logo design for the initiative.
Our process began by exploring logo concepts that communicate PNCIMA's message and purpose, through type and symbol. We worked closely with a committee of PNCIMA representatives in an iterative, exploratory process. From this, we settled on a design concept.