Packaging & Illustration Project  ___  2017

Marchoc - Gialousis ©

Packaging design for a series of flavoured drinking chocolates
for professional use

The brief indicated that the product should communicate to the professional barista with a packaging
that would also serve as a visual element in the drinking establishments where it is placed.
Different flavours are communicated by the use of oxymoron illustrations with bold characteristics
that describe metaphorically each flavour. The color palette is composed by intense combinations
on the container along with the illustration, conveying the joyful sense of the product.
The typography underlines and completes the artwork as a result of the manual work that’s needed
for the preparation of these unique beverages.
           


Athens  _______  Greece