We developed a total of 5 ad-campaign motives for the autumn advertising campaign of the Swiss fashion store Charles Vögele. Autumn leafes, rain and clouds shape animals which are placed into autumn landscapes.

The motives we created will be used in different formats at the Point of Sale of over 850 stores. These are located in Switzerland, Germany, Austria, Belgium, Netherlands, Slovenia, Hungary as well as the Czech Republic and Poland.

Final Composings

Some examples in the shop windows

Please visit our website http://www.viaframe.de for more information about the concept and check out the making of material to see how the campaign was put into practice.

Thanks for watching!