Thomas Fritze's profileStefan Geschke's profile

IKEA PAX it!

Multiple Owners
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Thomas Fritze ikea PAX it! PAX it grabarz & partner
IKEA PAX it!
The most clicked ad space in the world, that actually isn’t one. We simply replaced an online store shopping cart icon with a flexible PAX wardrobe icon that grows automatically while you shop.
Thomas Fritze ikea PAX it! PAX it grabarz & partner
Advertising Agency: Grabarz & Partner
Chief Creative Officer: Ralf Heuel
Executive Creative Director: Diana Sukopp
Creative Directors: Thomas Fritze, Stefan Geschke
Art Directors: Thomas Fritze, Christian El-Asmar
Copywriter: Stefan Geschke, Sonja Sonner
IKEA PAX it!
Published:
Thomas Fritze's profileStefan Geschke's profile
Multiple Owners

Owners

Thomas Fritze's profile
Hamburg, Germany
Stefan Geschke's profile
Germany

IKEA PAX it!

Ikea PAX it! The most clicked ad space in the world, that actually isn’t one. We simply replaced an online store shopping cart icon with a flexib Read More

Published:

Creative Fields

Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives