Guoguo is a neighbourhood patisserie cafe in Taipei serving handmade desserts, beverages, and light meals. Similar to the warmth of a mother, Guoguo wishes to provide a cozy environment for its customers to spend with their loved ones.

A business run by a family of six, the different elements represents the individual roles of each members, whilst expressing the idea of unity through the certain similarity.

The variation of graphics also creates more visual possibilities on a limited budget.

The round elements also serves as a symbol of warmth and togetherness. Visuals can be seen across all graphic applications and interiors of Guoguo.