Advanced state of mind
AUDI A8L (INTEGRATED)
The Audi A8L has a very luxurious back seat with lots of features. To show this we developed an Integrated Campaign in which we shot a film that was made interactive on the website and on in-store screens. While the film played in 3D, the customers could go through each feature by pausing the film. This campaign not only won us 3 Grand Prix's but was also adapted globally.
Spikes Asia : Media Grand Prix // Goafest : Integrated Grand Prix // Campaign Digital Media Awards 2011: Grand Prix // Goafest 2012: Silver in Digital // FWA: ‘Site of the Day’ // Effie 2011: Bronze // The One Show 2011: Interactive Finalist
INTERACTIVE FILM THAT WAS PLAYED ON THE WEBSITE AND INSHORE
WEBSITE DESIGN
While designing the Audi Website we had to follow the strict design guidelines and create something beautiful within it. For Audi A8L we redefined traditional websites, we showed the film and one could pause and click on any of the features to view it, while the film was playing.
3D BROCHURE DESIGN
