BAFTA-nominated Notes on Blindness is a feature film created by Archer’s Mark, based on the audio diaries of writer and academic John Hull, who — after decades of steady deterioration — became totally blind in 1983. Archer’s Mark asked us create a special edition film poster to celebrate the film’s release in June 2016.
Celebrating the artistry of the film and the stunning imagery and iconography within it, we commissioned Sergio Albiac to create several portraits of John Hull, forming the core design of the poster. Albiac’s work plays with the visual intersection between computer code and traditional media, using generative code to help formulate his wildly striking designs.
As a direct reflection of the award-winning virtual reality experience Notes on Blindness: Into Darkness, the poster also featured striking blue glow-in-the-dark treatment.
We worked closely with the Royal National Institute of Blind People (RNIB) to ensure the poster complied with their accessibility guidelines. Minimum size
fonts and tactile braille were also included to create a poster that was accessible to everyone.