Our task was to design interior wallpaper for a new Prada retail store for the launch of its Spring/Summer 2018 collection "Premonitions II". The major themes of this collection were:
Megacities
Futurism
Architecture
Utopian
Megacities
Futurism
Architecture
Utopian
![interior wallpaper Retail branding megacities architecture Utopian FUTURISM](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/14068348951971.58a662f7c800c.jpg)
City of Gold
Everything used to create this design is architectural - from tiles to towers, blueprints to balconies. Overlaying these elements again and again brought about a strange new landscape. Perhaps it will still be possible to find solitude in the megacities of the future; to enjoy gardens and bursts of colour inside buildings. Pollution will surely be addressed but will it be extinct?
![interior wallpaper Retail branding megacities architecture Utopian FUTURISM](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/8388fd48951971.58a662f7c7a14.jpg)