MOVECHO’s renewal results from the restlessness of a brand that now seeks to tread a new path of disruption, without, however, obliterating its past. In reality, it is with the substance from this past that MOVECHO now seeks to reposition itself within the market.
In line with this new strategy, MOVECHO made a series of updates to its corporate identity and to the brand’s visual representation. The new identity represents everything that makes it different. The irreverence, the non-conformism, its puissant capacity to innovate.
At MOVECHO, conventions are challenged. Boundaries are redefined. Sustained – and sustainable – solutions are created by a daring and competent team and by cutting-edge technology.
In line with its new identity, MOVECHO also totally revamped its corporate website. The website’s new narrative-visual approach seeks to capture MOVECHO’s restless essence, while at the same time, enabling more fluid browsing.