• Add to Collection
  • About

    About

    Itália is a Brazilian ice cream brand that has launched a new line of alcoholic ice creams: Caipirinha and Batida de Coco. Caipirinha is a Brazi… Read More
    Itália is a Brazilian ice cream brand that has launched a new line of alcoholic ice creams: Caipirinha and Batida de Coco. Caipirinha is a Brazilian drink that was made into an ice cream bar. The idea to promote this product is a party mood, creating an association of the drink with fun moments, Samba and Carnival. The inspiration for the Coconut Cocktail packaging is taken from Brazilian folk dance called Capoeira, which is widely played in the North areas of Brazil, where the Coconut Cocktail is very popular. Photography: Anna Fischer; Illustrations: Mayara Lista; Assistant Designer: Katherine De Franco Read Less
    Published:
Caipirinha is a Brazilian drink that was made into an ice cream bar. The idea to promote this product is a party mood, creating an association of the drink with fun moments, Samba and Carnival.