Design & Illurstration - Nio Ni
Photography - Yssi Photography
德國品牌的蘋果汁，使用的蘋果來自於一個鄰近於德國漢堡的地區，在這個地區出產全德國30%的水果。瓶身標籤的插畫就來自於此，群山繚繞，長滿了一叢叢的蘋果樹，有著特色風車與特殊建築，選用的是當地有機的蘋果，讓人忍不住咬一口。
字體以輕快手寫的方式繪製，起筆快速，落點時增加重量，微勾收尾，帶入純淨自然的氛圍和溫暖的筆觸，配合著插畫，將當地生態的樣貌呈現出來。
The apples are from the region close to Hamburg - a region where 30% of all German fruits come from. The core idea is that for ecological and sustainability reasons all ingredients will be sourced regionally. A few adjectives to describe the design we’re looking for:pure, natural, iconic, simple. warm or hearty, honest.
