Volkswagen - Tv, Print, Outdoor

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Volkswagen

Television and Outdoor examples

While at DDB Lisbon, I created work for VW for 5 years.

Here are some examples.

Volkswagen Polo Go - with GPS

Back translation:

Now that you found the new Volkswagen Polo Go arrived, you'll never need to ask for directions again.

Discover the equipment you always find in a Volkswagen.

Volkswagen Polo Cricket

Back translation:

If you have a Volkswagen Cricket, you're ready to go! You'll get yourself a girlfriend right away... or maybe two! You'll take your friends to the beach, to the mountains... to the club!

Well... if you have a car equipped with a/c, mp3 player, alloy wheels, fog lamps... you have it all! And everyone!

New Polo Cricket. For those who don't want to miss a thing.

VW Cricket Print campaign.

Back translation:

"Her dream: love in a garage.

New Polo Cricket. For those who don't want to miss a thing."

"For the first time in her life, she gave a lesson about economics to her dad.

New Polo Cricket. For those who don't want to miss a thing."

In order to communicate the new Eos as the official spring car, I created this outdoor ad.

Back translation:

"Eos, Summer, Autumn and Winter."

When I saw in the news that the Vatican chose a VW Touareg, me and my team came out with some print ads.

Although it was refused, I think I should have it in my portfolio to illustrate that brands can use the daily news to communicate, as long as the agency is alert and motivated.

Back translation:

Cult vehicle. Even the Pope agrees.