True Players (Art Direction / Identity / Motion / Print)
Identity for True Players at W139 in Amsterdam, Aug - Jul 2015
Identity for True Players at W139 in Amsterdam, Aug - Jul 2015
The curatorial concept by Suzanne Posthumus was inspired by the Cluedo game and Eric Berne’s book Games People play. For the True Players show the exhibition space of W139 was transformed into a huge game board with grid created by the artist Aam Solleveld. The artworks become elements that create new meanings and story in interaction with each other in the space.
For the True Players show, I have designed an identity which explores structured and non-linear space and worked with creating a distorted grid that functioned as a mascot for the show. I worked on the design of the visual identity, posters, banners, video installation, animations and entrance tickets.