A mass-market range of cosmetic products for men that are exclusively distributed in 1500 stores for the Spanish supermarket chain, Mercadona. This basic line of cosmetics is related to concepts such as fitness, sports activities, and exercising… The design of the package tries to reinforce these concepts. The name brings out the idea of a sports record, and the package makes reference to the morphology of the muscle. All the 100 ml and 200 ml containers were designed with an ergonomic shape and fabricated in flexible plastic so they are very resistant and they can be carried in a sport bag.

Awards:

Liderpack. 2007