use the title on the project brief. like this: phase one, research and strategy for (insert organization name)—use the name you developed and used your presentation.
remember that it's a sin not to provide context for the viewer. so all projects/works need some type of description—THIS IS FIRST. one way is to adapt/use/appropriate language from the project brief. an eg: The objective of this project phase was to develop and present meaningful information—words and images—that will guide the design of the visual identity. This presentation includes content reflecting the intent and overall goal of one speculative company/organization—proposing an overall direction. and at the end there should be some prompt/link to your (process) dropmark® for those that want to know more about your thought process and inspiration. maybe something like this: follow this link (do not copy and paste the url...copy and use the short link as i showed) to view inspiration, alternative solutions and the design process for this project.
so this is another way to do a project description—something like an introduction—pretending it's real. using a variation of the "scenario" narrative will work too. Chameleon skate is a fairly new company with roots that run deep in the heart of south Johnson County, Kansas. It's mission is to be on the forefront of "ever changing" trends in skate-inspired fashion. The visual identity being developed will embrace this mission, and embody attributes of flexibility (or adaptability), uniqueness and authority that are valued by Chameleon's growing audience of fans, followers and advocates. And hey more process on this fine project—how it became real—is over here.