Project  By POPIL ,for Lufthansa ,In 2014. 

Popil have  finished their work for Lufthansa’s online global promotion, with our friends at Plan-Net. The concept is all about the “Wimmelbilder” – images originating in Germany which display scenes that teem with people, buildings and/or other objects. Each illustration stages a story or situation found in everyday life. The Lufthansa microsite features different destinations and their typical locations that are associated with travel – Popil illustrates Beijing.There is also competition on the microsite which challenges the visitor to explore and discover details within the images. Each day we present a new “Wimmelbild“ and a new challenge to hunt specific objects in the scenes. As a highlight for this promotion, the brand will also produce a unique and high-quality book with all the featured illustrations.