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    I wanted to go with a retro, high school feel with this catalog. I never found an old Trapper Keeper binder, so I made my own. The front and back… Read More
    I wanted to go with a retro, high school feel with this catalog. I never found an old Trapper Keeper binder, so I made my own. The front and back cover is utilizes layers and filters in Photoshop. The "stickers" were distressed in Photoshop using various brushes. Read Less
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American Classics is a wholesaler of licensed t-shirts and apparel.  Their "niche" is classic television shows and movies.    For the 2009-2010 master catalog, I played on that niche market by giving the catalog a classic Trapper Keeper look, inside and out. 
Front cover
I will admit this is one of my favorite pieces I have done.  Nothing on the cover is real!  I searched EVERYWHERE for a Trapper Keeper and only found moderen insults to it's great memory.  This cover is all Photoshopped, from the stickers to the plastic texture "sheen."  
Inside pages.
I took a high res photograph of my work binder complete with pens and pencils.  To further complete the look, I even gnawed on the pencils shown.  I am THAT dedicated.
The page numbers and other notations are all hand written on paper or with a graphics tablet.  They were then created as seperate elements to use through out the catalog.
The entire document was created using Photoshop and Illustrator.  The company did not have InDesign.  All the text boxes were created in Illustrator and placed in the Photoshop file.
Back Cover
Have I mentioned how much I love distressing a graphic?