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    #THESECRETCOLLECTION A capsule collection to be discovered through 5 mysterious doors placed in the most unexpected spots of the city. 5 differ… Read More
    #THESECRETCOLLECTION A capsule collection to be discovered through 5 mysterious doors placed in the most unexpected spots of the city. 5 different doors, 5 artistic celebrations of the iconic Rainforest Jacket, 1 exclusive secret party starring the international artist Woodkid. Read Less
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Pitti Uomo is one of the top event in Man’s Fashion.
For the launch of the new F/W Collection, Napapijri wanted to size the opportunity 
and engage the most sophisticated target of the planet in a truly unexpected way. 
We launched "The Secret Collection". A collection to be discovered through 5 mysterious 
doors placed in the most unexpected spots of the city. 

CREDIT
Executive Creative Directors – Livio Basoli & Lorenzo Picchiotti
Copywriter – Nico Carrassi
Art Director – Luca Riva
Post production – Seba Morando
Producer – Simone Raddi
Videomaker – Fabio Landi
Executive Producer – Ivan Merlo
Account Manager – Giulia Borina
Event Producer – Valentina Mentasti
Junior Account – Marta Dolci
Event partner – Foreven Green.fm
Talent Management – Ponderosa Music & Art