HKB - R E V I V E L I F E S T Y L E
Rebranding for HKB, the pioneer department store of Lahore, and has been the main shopping center in the city for twenty five years above. Many people have been used to and been shopping; because of its variety of products within the store.
As Paco Underhill, the author of Why We Buy said; "In order to get people to buy, you have to get them there, and the entertainment coefficient in a mall is something that builds traffic-pure and simple".
The objective was to give a premium eye to the brand.
N E W S U G G E S T E D L O G O
G U I D E L I N E S
I D E N T I T Y
D E S I G N G R I D
L A U N C H
O N L I N E P R E S E N C E
T H A N K Y O U
