Visual Museum is a fictional Milan based museum of graphics and visual design. The museum's attitude is bold, interactive, dynamic and colourful
We designed VIMU's logo playing with simple geometry, creating a symbol that optically generates the V and M letters.
The museum's image focuses on dynamic geometric patterns and strong colour contrasts, with a bold and clean approach, echoing the logo. The identity was transposed on the graphic image of an exhibition featuring Chip Kidd's works, the notorious book cover designer.
We also designed the website and an app for interacting with the museum's content. 









VIMU - Brand Identity
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VIMU - Brand Identity

Final project for the Visual Communication Design Studio at Politecnico di Milano. Class C2 Year: 2015/2016 Project by: Alessandro Ferrari, Edoa Read more
115
1866
8
Published:

Tools

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe After Effects

Creative Fields

Copyright Info

Attribution, Non-commercial, No Derivatives

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