Wellcome to
Club Tijuana - Xoloitzcuintles de Caliente, Imagery
This is an snapshot of the design work I did for the best soccer fandom in the mysterious city of Tijuana. Arriving at it's 10th year, the club XOLOS wanted to attract different people to the fanbase. A more dramatic look was put in place in order to reach the epicness the target was looking for in the brand.
Matches
This are some preview images of the games played in the Liga MX - 2017 (Local, Visitor and Finals). The designs were posted on social media, billboards, fences, bus stops, and other media.
This are some preview images of the games played in the Liga MX - 2017 (Local, Visitor and Finals). The designs were posted on social media, billboards, fences, bus stops, and other media.
LOCAL
VISITOR
Top: Season 1 - Bottom: Season 2
FINALS ADVERTISING LOOK
LOCKER ROOM
TICKETS & CALENDAR
BROCHURE
Early promotional piece.
Creative Direction: Esteban De Anda Lead Designer: Samir Reynoso
Photography: Francisco Vega Graphic Designer: Sergio Jaramillo
Thank You!
