Collaborated with th NBA and New York digital media company Eko on a project for NBA team Detroit Pistons, the goal was to promote the launch and gain awareness of One-On-One with the Detroit Pistons, and brand One-On-One as a cool, fun, shareable sports game.
My role in this project was to art direct all marketing assets, this included a series poster, web and social graphics.
Motion Above Created by Kasper Nyman
Play the Game
This interactive video is a live action basketball challenge between you and the Detroit Pistons. You are playing as an up-and-coming kid from Detroit against the members of the Detroit Pistons. You will be able to play as both offense and defense - allowing you to make great shots while also letting the Pistons show off their moves.
Series Poster/Web/Social Media
The series poster featured 5 Detroit Pistons players with a one-on-one in game image. The poster was used to promote the game through online, print and online media.