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Eko: One-On-One With The Detroit Pistons

Collaborated with th NBA and New York digital media company Eko on a project for NBA team Detroit Pistons, the goal was to promote the launch and gain awareness of One-On-One with the Detroit Pistons, and brand One-On-One as a cool, fun, shareable sports game.

My role in this project was to art direct all marketing assets, this included a series poster, web and social graphics.

Motion Above Created by Kasper Nyman







Play the Game

This interactive video is a live action basketball challenge between you and the Detroit Pistons. You are playing as an up-and-coming kid from Detroit against the members of the Detroit Pistons. You will be able to play as both offense and defense - allowing you to make great shots while also letting the Pistons show off their moves.




Series Poster/Web/Social Media

The series poster featured 5 Detroit Pistons players with a one-on-one in game image. The poster was used to promote the game through online, print and online media.​​​​​​​

Launch Day

The Detroit Pistons unveiled a new interactive video experience One-on-One with the Detroit Pistons at The Palace of Auburn Hills. 

Photos by Chris Schwegler







One-On-One With The Detroit Pistons web references:


Eko: One-On-One With The Detroit Pistons
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Eko: One-On-One With The Detroit Pistons

One-On-One With The Detroit Pistons
27
1.4k
0
Published: