Working alongside Creative advertising students on a new British holiday day called Celebersize. The USP of this event is that the British public would be able to exercise with celebrities. The public can have their own profile on the website to track events linked to twitter and the hashtag Celebersize. Thus the public can find out which celebrity is doing what where and when. For example, Graham Norton posts he will be cycling around hyde park at 2pm. You can also snap a picture with them and post it. The live stream option using youtube. I now feel that a snap chat feature would add more exposure to the event as more people are inclined to use their phones for social media consumption.
