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    Havaianas 100 Years Of Samba Mailing
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havaianas 100 years of samba

in 2017, samba completed 100 years. to celebrate such an important date to brazilian culture, we created a special mailing to havaianas. we focused on 4 of many kinds of samba and developed a big matchbox as packaging. the matchbox has been used as one of the most iconic samba percussion instruments since ever and with it's simplicity, it grew up with samba through this century of history.

client: havaianas
agency: almapbbdo
cd: marcus sulzbacher
design & illustrations: johann vernizzi, vitor rolim, paulo altieri