Branding for Tramezzineria
Being a sandwich shop in Milan, 
the name "Tramezzineria" was coined to describe 
a store of tramezzini which means sandwiches in Italian. 

Tramezzino is a soul food for North Italian 
but the client also wanted to attract new customers such as 
foreign tourists, since the location was close to the central station.

Triangle shapes are used to make the meaning understandable, 
while the colour palette adds a kind of novelty to differentiate 
the shop from other traditional competitors.
Branding for Tramezzineria
1,145
9,491
45
Published:

Branding for Tramezzineria

Branding for a sandwich shop, including logo, visual identity, stationery and web design.
1,145
9,491
45
Published:

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