"Give Yourself a HEAD START on the job race" The initial idea was to target recent Graduates to use the website in their job search
I was told to also make versions aimed at companies "Give your company a HEAD START on the job Race" I mocked up adverts tat could creatively be used over two pages and tried to use factual information int he copy to entice readers.
I wanted to present the same basic character over a range of ideas and began to draw over him in different types of clothes. As an NFL fan this was more a fun idea to play with imagery and copy, to make a stand out, perhaps humorous ad.
I wanted to present the same basic character over a range of ideas and began to draw over him in different types of clothes.The original character was from I-stock due to me being short on time in work but I used my own drawing skills to outfit him in different ways.
Showing more creative ways to advertise in the newspaper, that tie in directly with the imagery being used within the advert.
