JPoint Group
Brand Refreshment 
& Signage System
Company Background
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JPoint is one of the largest printing houses in Bulgaria. They have offices in Sofia, Varna & Burgas. The company has been on the market since 2003. In 2016, they moved in a new building in Sofia and decided this was also a great moment for a brand refreshment.
Brief
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_ refresh the company sub-brands' logotypes
_ create a symbol that represents the JPoint Group
_ redesign the company's stationery materials
_ design a signage system for the company's new building



Stationery Materials
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Signage system
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Credits
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Creative Direction & Graphic Design - Ivaylo Nedkov
Studio Photography - Vasil Germanov
Client Service & Project Management - Vera Schwartz