Parcmate Spaces:

Rokkan New York hired Pemberton to concept and brainstorm three distinct brand identities for a new client. Parcmate ’Spaces’ is a parking app designed to help you easily find available inventory in busy urban areas. Our project timeline consisted of a one-week design sprint to quickly invent and conceive of fresh brand directions. We explored various concepts underneath two simple product goals - 1) to get people parked easily, and 2) leave a lasting impression as something you’d want to recommend to friends.

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© 2016 Pemberton LLC


Creative Direction
Visual Design

Agency: Rokkan NYC
Art Direction: Brandon Oxendine