Goldcrest - Pitch Campaign
How does a simple bland can of food become an experience where you can dine anywhere in the world?
The idea showcases how the best produce from all over the world are sourced by Goldcrest and bought to your table,
making your everyday dining an exciting and new experience. "Where shall you dine tonight?", shows versatility of product usage
and how you can indulge in different cultural cooking and flavours.
Rich textures and vibrant food shots are used to entice the viewer.
Clever copy is used that tells a story starting in English but once you get to the dish the
story changes into that language of origin. ie. Italian, Spanish,Thai...
