一甲子传承    一辈子坚持


「小芽调理茶」的根基来自于文明嘉义地区的(振兴中药行),
传承了六十多年具有专业中药草制药技术与药材生产背景的创办人罗坤杰,
有感于市售茶饮多以人工甘味剂和香料所调制而成,
所以「小芽调理茶」以中医的(养生)为出发,
结合中草药专业,将一般消费者所习惯饮用的茶饮,
摇身一变成为口味清新、美味且不给身体负担的茶饮。

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针对女性用户的草本茶,
三款茶以“521”数字符号为设计切入点(“521”代表i love you),
同时把草本茶的成分通过插图嫁接成一个独特的植物,
简单的数字结合植物的插图,
既容易形成记忆点,
同时也是男生的表达爱意的礼物。

These packages are designed for herbal tea, which is especially for female users. the three number 5\2\1 pronounced like “I Love You” in Chinese. meanwhile, the ingredients are expressed through illustrations grafted in to three kinds of unique plant. the designers combined the images of plants with the numbers to leaves impression on customers' mind, more important is that the herbal tea with the package is a good gift for lovers.