Skult By Shahid Kapoor - Logo Animation
Built on the principle of ‘fashion meets functionality', Skult is India’s first Athleisure clothing brand. Launched in partnership with Bollywood actor Shahid Kapoor and online fashion retailer abof.com, the brand has a unique voice drawing heavily on street fashion. Zooscope was commissioned to create a logo animation, in keeping with the urban feel of the brand. The video was used for promotional purposes leading up to the launch of Skult.