I was commissioned by the The National Basketball Association ( NBA ) to develop a series of illustrations and graphics for their social media platforms to be marketed in the Asian region. NBA Philippines, NBA Australia and NBA Japan are just some of the local social media channels we're working on. The project requirements are wide open and they give me the liberty to bring my own ideas into life and experiment on different styles in developing all the illustrations. The project covers NBA's key match ups through-out the entire 2016-2017 NBA season, NBA player's milestones and birthdays as they occur.
The NBA Philippines gathered 900,000+ new followers since the start of the 2016 - 2017 NBA regular season which helped the
Facebook page to hit the 3,000,000 followers milestone this year. Not to mention the increased volume of interactions, likes and shares.