Cole Hartson's profile

Photo Shoot for an Ad

Before getting approval for this photo shoot, I created a quick proof of concept. I shot this in the company break room, with another designer as the model. We showed that we could create a convincing look with a little Photoshop manipulation. The idea was to show, in an exaggerated way, how strong a new magnetic product could be.
The finished result turned out great. I also took the studio photos of the product in use and created the illustrations showing the different shapes available.
Photo Shoot for an Ad
Published:

Photo Shoot for an Ad

Directing this photo shoot and creating an ad with the results reminded me how important is it to plan things out in advance.

Published: