You “Belong” With Airbnb
You “Belong” With Airbnb

THE CHALLENGE

Explore how Airbnb can creatively empower their existing community to grow this idea of ‘belonging’ out to a new audience. Airbnb is a community of hosts and travelers who embrace the idea of sharing, hospitality, and human connection, worldwide. They realize that belonging is about exploring and engaging with things that make us similar, and celebrate and learning from what makes us different.
You “Belong” With Airbnb
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You “Belong” With Airbnb

You “Belong” With Airbnb 2014
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