Marketing Edge Collegiate Summit
"Marketing Edge Collegiate Summit connects undergrad marketing students from across US to learn how brands and companies are creating targeted, campaigns utilizing digital, data-driven strategies. The event that underwent on June 2016 involved marketing workshops, speakers' panel, networking sessions, and fun outing." – Source: MarketingEdge.org
The following branding project is a collaboration work I participated at Lift Agency. Although Marketing Edge in a whole has an established visual identity, we helped propose and design new additional brand elements especially for the summer event.
Team:
Creative Director: Tim Carr
Account Manager: Noelle Tremmel
Designers: Cesar Karamazov, Carissa Atrianty
Creative Director: Tim Carr
Account Manager: Noelle Tremmel
Designers: Cesar Karamazov, Carissa Atrianty
Sponsor a Student Campaign
Brand Subsidiary
Sponsor a Student Campaign is a new brand subsidiary of Marketing Edge, targeted towards potential donors and sponsors of the organization. We designed a printed collateral kit comprised of a letter and a thank you card.