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2644 RED RICE 高山紅米

2644 RED RICE 高山红米

Mosuo clan has its own spiritual belief and religious belief. Daba religion is a very important spiritual core in it. They combine nature worship with ancestor worship as a whole, thinking that all things have souls, all natural entities and strengths in the universe exist in a sovereign manner and they impose a powerful influence on human affairs. Meanwhile, they are very inclusive and contain various cultural genes penetrated in Lamaism. This inclusive character accomplishes the circular and return concepts of Mosuo people. The species in the world carry original genes, experience the natural law of natural selection and survive generation by generation. Whether cultural gene can survive depends on what we are doing now. This design is about selection and extract from these ethnic origin cultures and aims at delivering Mosuo culture genes in future and exhibiting the circular lifecycle for Mosuo to return to the nature. 

摩梭族有自己的精神信仰和宗教信仰,达巴教是其中很重要的精神核心,他们把自然崇拜和祖先崇拜等合为一体,认为万物有灵,宇宙中所有的自然实体和力量都是至高无上的存在,对人类事物有着强大的影响力。同时他们又极具包容性,包容了喇嘛教所渗透的不同文化基因。这种包容的性格造就了摩梭人周而复始,循环回归的观念。世间物种携带着原始的基因,经历着物竞天择的自然规律,努力延续着,而文化的基因是否能延续下去取决于我们现在做了什么。此次的设计正是从这些族源文化中进行筛选提炼重新设计,意在向未来传递摩梭文化基因,展示摩梭回归自然界周而复始的生命循环。



CATEGORY:PACKAGE DESIGN  包装設計
AGENCY:1983ASIA
DIRECTOR:SUSU & YAO  苏素 & 杨松耀
DESIGN:SUSU, YAO, FENG LIANG, XIANG SI  苏素,杨松耀,冯亮,向思
YEAR:2016
COUNTRY:CHINA, YUN NAN  中国,云南
1983ASIA

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2644 RED RICE 高山紅米
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2644 RED RICE 高山紅米

2644 RED RICE

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