ironcove flour
Product design
Brief
Design and brand a packaging solution for flour. Research and find ways to improve issues highlighted from
observations conducted in the field, in this case your local grocery store with high foot traffic.
Project description
Iron Cove is a premium flour offering that aims to provide today’s consumer with a packaging solution that
minimises unnecessary spills and leaks while keeping your flour fresh for longer. It utilises food grade silicone
to minimise slips for individual who suffer from Arthritis and minor hand grip issues and a magnet closure for easy
and element proof seal.Iron Cove comes in a range of different flours for every household need. The packaging
can be used for other dry baking goods.