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    About

    To develop a tone of voice for the myPremier brand.
    Published:
MyPremier Group
Website Copy
OBJECTIVES
To develop a tone of voice for the myPremier brand.

OUTCOME
“A bigger sale is not always a better sale. We’re clued up and queued up ready to get our customers exactly what they need. We’ve got more market knowledge than you can shake a stick at. Go on, try shaking a stick - you’ll be there ages!”

When a group of IT procurement experts needed a tone of voice for their brand refresh, I worked with the creative agency Happy Giraffe to write enough copy to fill their new website right the way up to the brim.

To explore more of the copywriting (or to procure yourself some new IT), visit myPremier.co.uk.