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    Package Design for Nike Zoom Kobe VI shoe box
Special Edition NIKE ZOOM KOBE VI shoe box  

This is the Special edition box for the NIKE ZOOM KOBE VI. The concept is developed around the idea of Kobe Bryant's legacy being branded into basketball history. The Kobe Bryant logo is branded into the center of the court on the shoe box. This special edition package shows the fans unafraid of getting too close to fire as they cheer for Kobe. When the box is open it reveals Kobe celebrating with them as he wins his 5th championship.