Nexa is a company operating in the automotive industry. It specializes in advanced processes of programming production lines for automotive leaders such as BMW, Audi and Porsche.
Meteora has created NEXA’s brand identity from scratch, providing a full-service approach to deliver the brand positioning concept, name, strategy and graphic design elements including logo, promotional materials and corporate website.
An expressive color palette and technical monospace typography followed by a series of robotic key visuals gave the brand a vivid and sharp feeling that made it instantly recognizable. The new awareness gained by the brand on the market resulted in winning new contracts and 550% growth in 2017.
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