Grant Rushmere approached LLdesign in 2013 to help him refresh his current BOS Organic Tea Bag packaging. The artwork was sitting a little small on the pack and needed a bit of work to get it back up to the new BOS guidelines.
I was tasked with re-aligning the existing artwork to the tin and box and also ensuring that the packaging was within the legal regulations of the local market. All the while sticking to the BOS brand guidelines, which are so strict that Grant can spot a change to within the millimeter.
The previous design wasn't bad at all, it just needed a bit of love to get it up to the new standard.
The BOS logo is nice and big now.
