Brendon Smale's profile

Moet Sky Cinema

Brendon Smale
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moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
Moët Sky Cinema- Simulated Reality Video Installation

In 2009 Moët & Chandons flagship event "A Tribute to Cinema" was held in Tokyo to celebrate Moëts collaboration with Scarlett Johansson.

Moët wanted to do something memorable and I pitched an ambitious idea to create a Simulated Reality video installation.

The idea was to take the natural view of Tokyo and replace it with a replication of the view using 16,000 lumens projectors and carefully built screens disguised as the existing windows.

This would give viewers a more or less realistic illusion that they are looking out the window and not at a projected film. Once the view is transferred to film all limitations are gone, you can do anything in post production to transform the city.
Concept, Director & CD: Brendon Smale
ECD: Kevin Pereira
Chief Admin Officer - Production: Keith Pinney
Photography: Nacasa
CG: W0W
Production: Syn


moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
Scarlett Johansson signs the bottle which triggers the main sequence in the background
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
Raw CG film
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
City turns into dust
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo

Click Herefor full size version
Construction
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
Before & After
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
I also Art Directed and Designed the event space
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
moët & chandon scarlett johansson Moet Sky Cinema 3d animation W0W Moet & Chandon Tribute to Cinema Tokyo Roppongi Hills tokyo
Moet Sky Cinema
Published:
Brendon Smale's profile

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Brendon Smale's profile
London, United Kingdom

Moet Sky Cinema

Simulated Reality Video Installation for Moet & Chandon

Published:

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Attribution, Non-commercialAttribution, Non-commercial