Stoor
Logo design
2016
Branding proposal for Swedish business Stoor. Run by Pernilla Stoor, Stoor provides their clients with professional coaching, personal training, nutrition advice and mental strength training.
Logo without tagline
Logo with tagline
For this proposal, I have designed two versions of the same logo -- one with the tagline and one without. This client requested a butterfly incorporated into the logo to tie in with the theme of her already developed success cards.
I have also developed a matching packaging- and stationery design.
Core values: energy, joy, success, sense of wholeness, professionalism and personality
Example of packaging design
