The Aggie 100: 12th Anniversary Logo and Branding
The Aggie 100 identifies, recognizes and celebrates the 100 fastest growing Aggie-owned or Aggie-led businesses in the world. To celebrate their 12th Anniversary, they needed a logo and branding system.
The identity system had to reflect Texas A&M in a positive light, and also be its own separate brand. The well-known maroon color was incorporated and expanded to a pattern used within the logo itself and throughout the system. The client loved the solution and has decided to use the branding beyond the 12th Anniversary to be their permanent brand standard.