2008
Lowe's Home Improvement Website
Lowe's reached out to Tribal DDB in search of getting more users engaged with their brand. We created "Sunnyville" a fully interactive experience in which one could: meet interesting neighbors, play with fun tools, build the yard of their dreams or buy the real-life tools to do it themselves.
I helped with sketches, outlandish ideas, storyboards, and general art direction. Below is an interactive video as well as screenshots showcasing the world we built. All voiced by the spokesman at the time, Gene Hackman.
Role: Art Director
