My role as Creative Director and design lead revolved around ways of advertising and driving traffic to a Facebook promotion created for the Illinois Office of Tourism. Efforts included a teaser campaign which played out via social media and included digital advertising with a video animation. Additionally we designed and created a "fight" poster series and shot a stop-motion video both fully produced in-house. See details of the components below. 

Check out Abraham Lincoln as he prepares for battle in this Stop-Motion Video. Watch it in my other project.