Essential design work
The new event appearance of 2012 Bike-Marathon Graz / Austria
This year's event design is a good example for trusting sustainable design basics. The fresh keyvisual and the entire appearance is based on the logo character and the visual principles defined two years ago. The figure – made out of a 3D model – was advanced into a new pose, created out of perspective construction scribbles, subsequented vector shape work in Illustrator and a final Photoshop-Finishing for getting a handmade look and feel.