Neo
Garnier International— 2014
TV Campaign, Digital
Client / Garnier International
Agency / Publicis Conseil
Client / Garnier International
Agency / Publicis Conseil
Creative Director / Vincent Fichard
Copywriter / Jérémy Froideval
Art Director / Olivier Forestier
Art Director / Olivier Forestier
Production / Prodigious
Real / Cyril Masson
Garnier launched an innovative cream deodorant with Neo. To highlight this new usage, we proposed a disruptive and bold campaign by comparing the application of face creams versus this new cream for armpits.
Real / Cyril Masson
Garnier launched an innovative cream deodorant with Neo. To highlight this new usage, we proposed a disruptive and bold campaign by comparing the application of face creams versus this new cream for armpits.
Film shortlisted
at Cannes Lions Awards