The Aquarium of the Pacific wanted a fresh way to present their newest fundraising campaign. What’s fresher than putting it all on an iPad?
A digital tablet format was an obvious starting point for what would be a complete overhaul of the traditional fundraising presentation to date.
Doing away with static, paper documents and leave-behinds, we designed a user-friendly digital application for the iPad, which staff members can use to outline the new Pacific Visions plan. We curated new imagery, designed vibrant illustrations and created a new video that captures the magic of the project.
This new, environmentally friendly digital platform allows Aquarium staff to tailor the presentation to specific audience interests and passion points, leveraging the power of custom touch technology to support the future fundraising efforts of the Aquarium of the Pacific.