The Dinosaur Project
Main Quad poster Campaign + Vertical formats.
CLIENT - StudioCanal
Synopsis from IMDB.
Found footage of an expedition into the Congo jungle where a team of explorers stumbles upon a colony of Dinosaurs.
Set in the deepest, wildest throngs of the African jungle, The Dinosaur Project is an ambitious quest by a team of western explorers, hoping to find a water creature, whose origins are rooted in myth and fantasy amongst the indigenous people. The head of the expedition, an Indiana Jones look-a-like, has his plans for a successful trip spoiled though, after his helicopter is brought down by a flock of enormous birds (that look suspiciously dinosaurian) and to add to his troubles, he also has to look after his stowaway son, who has sneaked onto the trip. Luke, the stowaway son, is the films main narrator; with an arsenal of personal cameras at his disposal, the young techno-geek captures every minute of this Project, which soon becomes a lesson in survival. The team quickly discover all is not well in this jungle, and encounter some extraordinary creatures, most of which civilization has presumed extinct for millennia!
Set in the deepest, wildest throngs of the African jungle, The Dinosaur Project is an ambitious quest by a team of western explorers, hoping to find a water creature, whose origins are rooted in myth and fantasy amongst the indigenous people. The head of the expedition, an Indiana Jones look-a-like, has his plans for a successful trip spoiled though, after his helicopter is brought down by a flock of enormous birds (that look suspiciously dinosaurian) and to add to his troubles, he also has to look after his stowaway son, who has sneaked onto the trip. Luke, the stowaway son, is the films main narrator; with an arsenal of personal cameras at his disposal, the young techno-geek captures every minute of this Project, which soon becomes a lesson in survival. The team quickly discover all is not well in this jungle, and encounter some extraordinary creatures, most of which civilization has presumed extinct for millennia!
Various AW Stages:
Thought it's be interesting to show a couple of examples of the various construction layers within the artwork of this poster. I'd love to say it was all planned and happened as succinctly as is shown - but I'm sure most artworkers would back me up in saying it doesn't really work like that! Still nice to see it build up...
The SPLASH!
Constructed using a number of wave and water reference shots
Colouring / Background
Using a mix of supplied elements and a library of resources, the background was constructed and a myriad of adjustment layers added as the project progressed.
4 Sheet Posters on the Underground
6$ Standees to go in cinemas
